7 out of 10 people are prepared to pay more for a product or service if it means receiving better customer service, according to the 2009 National Customer Satisfaction survey from Retail Eyes, specialists in improving customer experience in the retail, leisure and hospitality sector.
The survey, undertaken to coincide with National Customer Service Week (5-11 October) and based on the results of 6,523 UK consumers, found that over half (56%) of respondents will leave an establishment before making an intended purchase if they get poor service. For more information read the full news release here:
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