The British Promotional Merchandise Association (BPMA) has sourced a range of printed and promotional lanyards designed to offer marketers a highly visible product that can be used on a permanent basis.
Lanyards are available in a wide variety of different colours and materials. For example, aside from nylon and polyester variants, bamboo and PET products provide eco-conscious businesses with a sustainable piece of merchandise.
Meanwhile, lanyards can incorporate a company’s specific design and logo to help foster brand awareness.
Ultimately, it is the usability of the BPMA’s selection that is their main attraction to marketing strategists.
The BPMA and its partners have recognised that business customers want to buy promotional products that actually do something.
As opposed to novelty gifts and trinkets, lanyards serve a purpose and therefore offer value. Wearers can use them to hold identification badges, keys and even mobile phones.
The BPMA is a trade association founded in 1965 and is based in the heart of London. Their sourcing division only works alongside bespoke promotional merchandise providers to offer all types of business cost-effective marketing products that deliver exceptional ROI.
These include printed lanyards and promotional lanyards that can be handed out to clients at trade events, conferences and exhibitions.
Visit their website at http://www.bpma-sourcing.co.uk/Category/Lanyards to discover the organisations’ collection of lanyards for sale.