MS Icelandic Skyr yogurt voted top in Huffington Post taste test article

MS Icelandic Skyr yogurt voted top in Huffington Post taste test articleA new article published via the Huffington Post has labeled MS’ much-loved Icelandic yogurt, Skyr, the most popular nonfat yogurt amongst the publication’s 11 taste testers.

The blind taste test featured 12 plain, nonfat yogurts, comprising mainly Greek-style yogurts. However, the Icelandic-style yogurt came out on top, despite Greek-style yogurts gaining popularity over the last half-decade.

The article asks whether MS’ Skyr could become the new it-girl? Or at the very least it gives an indication that Skyr is here to stay amongst sought-after dairy products.

Taste testers gave Skyr staggering reviews, mentioning:

Super thick but SO sour. Would make a great base for a dip.”

“Yum! I wouldn’t eat it plain, but good in dips.”

“Extra points for thickness — how’d they do that without fat?”

“This yogurt could be a meal! Sour, thick, creamy and very delicious.”

Iceland’s Skyr is a high-protein, tangy yogurt that sticks to the spoon. Skyr is extremely popular in Iceland and is gaining wide acclaim in the UK, U.S. and the Scandinavian region.

MS is a cooperative organisation that includes over 700 of Iceland’s family-run dairy farms and other milk producers across the country.

The mission of the company focuses on milk production and the making of high-quality Skyr, cheeses, butter, and other dairy products.

To find out more about Skyr and its health properties, visit